The Journey Behind Elevate and Convert Thank you for subscribing to Elevate and Convert. Starting this newsletter is a dream come true, but also a huge leap, especially when it's about sharing my personal journey. Why? Because for more than 20 years, I've written hundreds of pieces of text, including sales letters, brochures, and website copy, to name a few. But I've always done it for corporate employers, which meant I could always shield my identity behind a well-known and trusted name....